Based on an original idea by Estrid Ericson, Svenskt Tenn has re-created the striking “Julträdet”. In the photograph, taken in 1964 by world-renowned photographer Lennart Nilsson, Estrid Ericson is seen in her studio arranging silver- and gold-foiled branches into a tree with the same form and unique character as the one now being launched.
Estrid Ericson was often inspired by nature, and “Julträdet” symbolises her botanical interest – a timeless reminder of nature’s beauty. The tree’s small pearls catch the light, creating a frosted, shimmering effect that reflects Estrid Ericson’s creative spirit and eye for detail.
